Publisher, Sassi Junior has chosen Axis Toys as their distribution in Australia and New Zealand because of the like-minded approach to highly educational toys, for children between 1 and 12 years old.

Sassi Junior is a publishing house specializing in book-toys with worldwide distribution and headquarters in Italy. Cutting edge design, premium quality materials with strict safety standards and high value in contents are the guidelines for the development of each Sassi Junior product. “We are confident that Axis toys will be our ideal partner in developing this market,” he commented.

Paula Opfer, Managing Director of Axis Toys also commented, “We are really thrilled to be distributing this range as it’s so on strategy for us. There are so many pluses to Sassi Junior. Each item is FSC Certified; it offers greater value in terms of what it offers content-wise ensuring that both the child and the supervising adult can get full value from it and enjoyment. For example, the 3D puzzles and book series, which not only creates a map of Rome or Paris but also shares the history of these cities. And, of course, the price point which across the range sits between a RRP of $20-30.”

The house’s little books and educational toys, printed on recycled paper with environmentally friendly inks, are the best choice for anyone seeking unique, high quality and safe items for children of all ages.

Sassi Junior’s creative activity books and games—all on signature light brown paper—offer a modern alternative to wooden toys and, best of all, make learning fun.

The range will be in stock from February 2017.

About Axis Toys
Since 2004, Axis Toys has specialised in distributing quality imports for Australia and New Zealand within the toy, gift and lifestyle markets sourced locally and from Sweden, Finland, Germany, Poland Spain and China. Our quality product range is primarily niche oriented – each product bringing a very strong point of difference to its category. All our suppliers’ products conform to the latest safety standards and we are able to supply disclaimers for each supplier to verify this fact.

Axis Toys is the exclusive distributor in Australia and New Zealand for DoodleArt, Goetz, Lundby, Micki, Miniland, PlayBox, Plasto, Cayro, Wooden Story, Little + Sleepy and Goldfish Gifts. They are also the developers of the new ColourAway and Scribbla brands. They are the exclusive distributor for WWF in Australia and the agent for Steiff Bears in Australia and New Zealand. Axis Toys is a member of the Australian Toy Association.

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