The range is made from sugar cane that is 100% renewable and actually contributes to reducing greenhouse gas emissions and the carbon footprint. Sugar cane binds more carbon dioxide when growing than is emitted when producing the plastic raw material from it. The end result – a whole new and better way for plastic – PLASTO!
The ‘I am Green’ Plasto range is designed to appeal to every Aussie child – and items arriving in August 2020 include beach holiday favourites such as Buckets and Spades in gorgeous ice cream colours, Tipper Trucks (for next-gen FIFOs) and Coffee and Dinner Sets for 4. There really is something for everyone with this Plasto range – just add imagination.
Co-Founder of Axis Toys Paula Opfer explains why she is so excited to be expanding the ‘I am Green’ Plasto range in Australia. “We have over 16 eco brands and it’s great to work with toy manufacturers who are dedicated to finding new ways to reduce their carbon footprint. When Plasto first told us about their new sugar cane range we couldn’t have been happier and now with an expanded line-up, it gets better and better”.
Anne Larpes from Plasto in Finland is proud that her company was the first to work with sugar cane. “We were actively searching for an environmentally-friendly alternative that was as durable as our toys in traditional plastic. We tested different alternatives and chose bioplastic made from sugar cane because it has suitable qualities for our range,” she explained. “Other companies are now beginning to copy us and I think it’s wonderful that more and more manufacturers are implementing environmentally friendly solutions. The price of the raw materials is much higher than traditional plastic but what price can you put on the planet? This expanded range is proof that we have got it right as demand from retailers and consumers alike gets stronger and stronger each year”.
Plasto is the proud bearer of the Finish Flag of Quality.
For more information: https://axistoys.com/shop-online/Brands/Plasto-Finland
